“Escape Hunt” is an escape puzzle game launched in Thailand in 2013, and present in Brussels since December 20th, 2014. Since that date, 800 visitors have tested this new concept, according to the company running it. “Escape games” are fun activities derived from video games. The idea is to be able to get out of a room by successfully completing challenges. They take place in real physical spaces and they are spreading across the world. Some are even becoming real tourist attractions. “Escape Hunt Brussels” is the 4th escape game to reach our capital. Just 2 months after it was launched, it is already first on the list of things to do in Brussels on TripAdvisor, a website where travellers can share tips. It overtook guided tours and bars.
What is it about? Groups of 2 to 5 people are locked in a room full of objects, and have just 60 minutes to solve riddles and find the secret password which will allow them to leave. The Brussels site offers 3 options: “The Manneken Pis disappears”, “The Royal Palace is bombed”, and “Kidnapping at the Opera House”.
With 21 sites in 15 countries in 2014, “Escape Hunt” is the largest brand of “escape games”. The brand plans to open 50 new sites this year, always through franchising.
Born in Japan, “physical” escape games appeal to every age group and foster team spirit. They are popular with families, groups of friends, tourists, as well as colleagues organising a company event. They can be set in the world of Sherlock Holmes or a horror movie atmosphere, the possibilities are endless, and they often adapt to the city welcoming them.
In Europe, Budapest, London, Paris are all fans. In Belgium, Brussels, Liege, Ghent and especially Antwerp are hooked.