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Coca-Cola returns to Colruyt after months of discussions

Credit: Belga

Supermarket group Colruyt has found an agreement with soft drink giant Coca-Cola, Colruyt confirmed on Friday.

A commercial discussion between the two companies dragged on for months, as a result of which customers could not get all Coca-Cola drinks at the supermarket.

For example, the energy drink Monster was not available in all Colruyt stores.

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Colruyt and Coca-Cola have been discussing conditions such as prices for months.

As an agreement was reached at the end of August, all Coca-Cola products will be available again.

Exactly when that will be, may differ from store to store and the operation of the logistics chain.

The Brussels Times