Share article:
Share article:

Belfius and Proximus sign up for digital partnership

© Belga

Belfius bank and telecoms company Proximus have agreed to form a strategic partnership to open up their own digital platforms to each others’ clients.

Under the deal, Proximus clients would get access to Belfius’ online banking availability, offering entirely digital and cash-free payments.

In return, Proximus will develop a special package of applications for Belfius clients. Belfius has promised “radical renewal” of its own banking app to take advantage of the new possibilities.

Belfius has been angling for a relationship with Proximus since around 2017, when CEO Marc Rasière first suggested what was then described as a ‘marriage proposal’.

The synergy makes sense. Banks are increasingly being asked to provide more online services, which in the end are not their core business. A partnership with an online company is an obvious solution, but is a long time coming in Belgium.

In France, by contrast, telecoms company Orange has already forged a partnership with Groupama Banque to form Orange Bank.

Belfius meanwhile has been active in online services, with a participation in online property website Immovlan, a competitor of market leaders Immoweb.

Banks are currently seeking new income streams, with interest rates at such a low level that the traditional source of revenue is no longer reliable. Online services not only act as an attraction for customers to switch banks, they also as time goes on lock those customers in, making changing banks more complicated as customers are moved outside of their own comfort zone.

Proximus, in the meantime, has not been standing still.

Last December, the company reached an agreement with KBC bank to allow KBC clients to consult their Proximus account via the KBC app, and to receive a discount on purchases from a Proximus store.

That relationship goes on, regardless of the new Belfius arrangement, a Proximus spokesperson confirmed.

Alan Hope
The Brussels Times

Latest news

Masks reintroduced indoors, teleworking encouraged
Masks will again be mandatory inside shops and other indoor public spaces, Prime Minister Alexander De Croo announced in a press conference on ...
Belgium intends to activate the pandemic law, says Health Minister
"We intend to activate the pandemic law," Public Health Minister Frank Vandenbroucke confirmed on Tuesday in the House committee, ahead of Tuesday's ...
Offers for fake Covid Safe Tickets circulating on social media
As the Covid Safe Ticket (CST) becomes mandatory in many places across Belgium, offers for forgeries are increasingly circulating on social media. ...
EU auditors: More worried about the future budget than about pervasive errors in the 2020 budget
The European Court of Auditors (ECA) have signed off the 2020 EU accounts as giving a true and fair view of the union’s financial position but like ...
Belgium aims to tackle sexual violence with video interrogations
The federal government is looking to tackle sexual violence and increase convictions connected to this crime by relying more heavily on video ...
Duvel celebrates 150th anniversary with special brew in commemorative bottle
Belgium’s Duvel Moortgat Brewery is celebrating its 150th anniversary with the release of a special brew in a commemorative bottle shaped like its ...
Pollution scandal: 3M to show emissions don’t pose risk or halt production
Flanders has ordered American company 3M, involved in a pollution scandal in Antwerp, to prove that emissions linked to its production activities do ...
The Netherlands fears a greater rise in sea levels than forecast
Sea levels could rise by up to two metres by 2100 on the Dutch coastline – far more than previously forecast – according to an announcement from the ...
The Smurfs return to Belgian TV with the first new show since 1989
A new Smurfs show is bringing the characters of Belgium's second-most-famous comic franchise back to the small screen with their first new series, 30 ...
On this day in Brussels: An entrepreneurial journey begins
The Rue Dansaert was just beginning to become trendy when Alain Coumont opened his first bakery here on 26 October 1990. He started by baking big ...
Almost half of Belgian subsidies from EU left unused
Belgium left almost half (49%) of its subsidies allocated by the European Union between 2013 and 2020 unused, the equivalent of around €1.375 ...
Visitors to embark on Orient Express adventure at Brussels exhibition
An exhibition dedicated to the Orient Express – the train that was the scene for many novels, including Agatha Christie's – allows visitors to ...