Satellite TV wanes while telecom prices keep growing in Belgium

Satellite TV wanes while telecom prices keep growing in Belgium
Illustration picture shows an error message on a television screen as television distributor Proximus experiences a general problem in Belgium, Monday 08 January 2018. Several clients have expressed their irritation on social media. BELGA PHOTO NICOLAS MAETERLINCK

Belgian households spent an average of €82.7 per month on telecommunication services, including television, last year—€3.1 more than the previous year, according to the annual report released by the Belgian Institute for Postal Services and Telecommunications (BIPT) on Wednesday.

Triple play packages, which bundle television, internet, and either fixed or mobile telephony, remained the most popular in 2024, despite a monthly average price increase to €77.5, up €3.8 from 2023. However, their popularity is waning, with a 2% annual decline, as more consumers turn to customised bundle offers, which grew to represent 22.5% of bundles in 2024, up from 17.2% in 2023.

The number of television connections, excluding satellite, continues to decrease. By the end of 2024, there were 3.981 million connections, 143,000 fewer than a year earlier. Over the past decade, television connections have dropped 10%, largely due to the rise of streaming services, such as Netflix, Disney+, and Amazon Prime, as well as local services like RTBF Auvio and RTL Play. Meanwhile, telecom operators’ streaming apps, like Proximus Pickx and Orange, saw limited growth, with an increase of 13,704 installations over the year, reaching 118,000 households in 2024.

The BIPT also reports a continuing decline in residential fixed-line subscriptions, which fell to 1.85 million by the end of 2024—a 39% decrease over the past decade. Last year, only 36% of Belgian households retained a fixed telephone line.

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