Global tech leaders join Huawei in Madrid to explore ways to advance Europe’s digital and green future

Huawei estimates that AI alone could add close to €20 trillion to the global economy within the next five years.

Global tech leaders join Huawei in Madrid to explore ways to advance Europe’s digital and green future
Representatives from Spain’s government, the European Telecommunications Standards Institute, major energy firms and leading hospitals were among those sharing insights at the conference.

Technical experts, industry figures and partners from around the world met in Madrid last week for the 10th Huawei Connect Europe, where the focus was on how artificial intelligence and other emerging technologies can speed up Europe’s digital and green transitions.

Under the theme “All Intelligence, Greener Europe,” Huawei executives argued that the continent is entering a pivotal decade. “The intelligent world is approaching faster than we ever imagined,” said David Wang, Huawei's Executive Director of the Board.

Technologies such as AI, 5G and clean energy are set to reshape sectors from healthcare to manufacturing, Wang argued, and pointed to Huawei research estimating that AI alone could add close to €20 trillion to the global economy within the next five years.

Wang reiterated the company’s ambition to remain “in Europe, for Europe,” highlighting its local R&D centres, innovation labs and manufacturing bases. These, he said, contribute to Europe’s efforts to accelerate European industries and digitalise while cutting emissions.

Leo Chen, Huawei's Senior Vice President and President of Enterprise Sales, said the company is investing in technology, partnerships and training to support Europe’s transformation. That includes new digital infrastructure tools for businesses and a suite of “eKit” solutions aimed at helping small and medium-sized enterprises adopt intelligent office, education, business and healthcare technologies.

Huawei also announced SHAPE 2.0, an upgrade of its European partner framework designed to strengthen collaboration with local companies. A new alliance plan will support distributors in offering more tailored, scenario-based services.

Talent development was also featured at the conference, with Huawei pointing to its ICT Academies, joint university labs and certification programmes aimed at equipping future workers with digital skills.

Representatives from Spain’s government, the European Telecommunications Standards Institute, major energy firms and leading hospitals were among those sharing insights on how Europe can accelerate both digital innovation and sustainability.


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