Democratic nominee Joe Biden’s selection of a Vice-Presidential candidate was considered his “first Presidential act” and an important gauge of his judgment.
At 77 years old, picking a qualified candidate would first help subside concerns surrounding his age. Biden also promised that his pick would be a woman with 63 percent approval amongst voters. Then after this summer’s wave of racial reckoning, Biden was immensely pressured to pick a Black woman.
After the announcement, an almost immediate fundraising boost of $10.8 million was donated and Biden’s favorability ratings rose to its highest mark at 51 percent.
With all the hype surrounding the selection of Harris as Biden’s running mate, will her selection even directly influence the outcome of this remarkably stable election? Based on election data of prior elections, the answer is generally no. First, Vice-Presidential picks do not have a pattern of securing home-state results. Neither Biden nor Trump seemed concerned with picking running mates from competitive states with Harris being from solid-blue California, and Pence from deep-red Indiana. While voters say running mate choice is important in deciding their vote, few can name when a running mate actually changed their mind.
While the Vice-Presidential pick hasn’t historically influenced the final decision of voters, campaigns can use a running mate to weave their pick into the narrative they want to tell voters. The selection of a running mate is just a piece of the puzzle voters use to decipher the overall judgment of a presidential candidate.
In 2008, John McCain’s selection of Sarah Palin brought doubt surrounding McCain’s judgment since there were genuine concerns over her ability to serve. Whereas Barack Obama’s choice of longtime Senator Joe Biden reflected better judgment since freshman Senator Obama was making up for his lack of experience with a more senior politician. Biden’s selection of Harris demonstrates good judgment and Biden is capitalizing on the emotional appeal of her selection to voters.
The original optics of the election as a battle between two white men in their seventies is hardly historic, and wouldn’t help drive turnout. But his inclusion of an outspoken woman of colour emphasized the historic importance of this election and the dire importance of turnout for Biden.
Choosing a woman of colour also shows well-informed judgment relying on a diverse set of opinions and experiences. Especially since it was Senator Harris who famously grilled him during the primaries on his opposition to school busing desegregation programs.
Her historic selection also weaves into the overall theme of the Biden campaign, framing this election an historic “battle for the soul of the nation.” In fact, both Biden and Harris have consistently repeated this message even before they paired together on the Democratic ticket, and have continued to repeat it as a defining anthem of the Biden-Harris campaign.
Senator Harris’s selection does not just appeal to emotions of identity politics, but also the emotions Biden’s own private life; specifically surrounding his beloved late-son Beau. Joe Biden even said back in January, “Beau should be the one running for president, not me. Every morning I get up… and I think to myself, ‘Is he proud of me?’”
Biden’s selection of Senator Kamala Harris was heavily influenced by Beau’s admiration of Harris when Joe Biden was first introduced to Senator Harris by Beau. Biden framed his selection of Senator Harris as fate, and a way to honour the judgment, character, and legacy of Beau Biden.
Honoring the legacy of Beau Biden is another consistent theme from the Biden campaign. By picking Harris and linking that choice to Beau, Biden emotionally appeals to the universal experience of familial grief and asserts his judgment as being rooted in honoring his family. The emotional appeal of Biden’s family experience is immense since it reflects the familial journeys of many Americans who share in his experiences with the military, drug abuse, cancer, remarriage, and untimely death. The selection of Harris reinforces this concept and weaves Harris’s familial experiences as a biracial daughter of immigrants into the fold of the campaign.
Between the trailblazing excitement surrounding Senator Harris’s pick as the first woman of color and its emotional gravity of honoring Beau Biden’s legacy, Senator Harris’s name on the ticket enhances the Biden campaign. While her selection may not have a direct effect on changing the minds of voters, she certainly helps solidify the historical importance of this election.
Just the fact that she was a safe pick with a career that fit conventional wisdom is, in and of itself, revolutionary. The fact that the American electorate has never seen a woman of colour on a presidential ticket speaks to the racist and sexist norm that women of colour are viewed as political liabilities in a national election. But the fact Joe Biden’s judgment was not questioned when including an ambitious woman of colour on his ticket helps to deconstruct that norm. Kamala Harris’s Vice-Presidential candidacy matters because she was the clear and obvious choice as a woman of colour who would enhance the campaign rather than risk it.